Auto Body Marketing – The Online Frontier

Posted on 19. Feb, 2010 in Auto Body Marketing

You may have quickly noticed when choosing which advertising channel to pursue for your company that the landscape has vastly changed over the years. It’s gotten a lot greener now with the riddance of the inefficient yellow pages and the welcoming of new internet technology with pinpoint reach and targeting features.  Auto Body Marketing is on the forefront of technology by reaching new customers by delivery your company’s exposure at the exact time the customer is looking for it.

Okay enough with the confusing jargon. What does the internet mean to you as an Auto Body owner? To answer this, let’s put ourselves into the shoes of our customers for a minute. John Doe just accidently hit the gas pedal instead of the breaks while driving into his driveway dramatically damaging the front of his car.  Now he has to find a local auto body shop to fix his misfortunes.  He jumps on the internet and quickly pulls up the Google search page, seeing how that’s the quickest way to find information. (more…)